The author has managed to take a technical subject and make it approachable. This book is for anyone thinking about or considering an app for any reason. The author provides insight into the types of questions one should be asking in thinking about building an app. She introduces you to the difference markets, devices, who uses them, as well as there advantages and disadvantages.
You will gain both insight and understanding of the process. This prepares you to think more critically about your design, your needs and your potenital customer. This book includes examples and approaches others have used. Development of apps is a complex process and this book gives you a head start on the process. I will keep this book and use for future reference.
From Amazon Reviewer D. Waisner “Debby author, reader”